In an era of permanent crises (climate, health, economic, security, etc.), it is increasingly difficult for leaders and public figures to see clearly and on the long term, to be heard and understood.
While agility, responsiveness and speed are keys to adapting in the short term, it is only by thinking in the long term that we survive crises. This is achieved by building sustainable strategies, based on a thorough analysis of the history, values and objectives of the entities and leaders we advise.
Our conviction is simple: it is by restoring meaning to the action taken, with humility, authenticity and audacity, that we succeed in overcoming the vicissitudes of daily life and in developing over the long term.
This is the ambitious mission we have set ourselves: to put our expertise in strategy, communication and crisis management at the service of our clients so that they can move forward in the chaos and emerge stronger from crises.
We help leaders develop a strategy and implement it. Influence, common sense and reputation are essential ingredients for the success of companies or organizations.
To convince, to be successful, to develop, the consideration of the interests of citizens, consumers, employees and shareholders, and of course the public authorities is essential in times of crisis.
Our mission is to study in depth the political, economic, social and cultural environment of our clients, its constraints as well as its opportunities, to help them build a positioning and a strategy corresponding to their ambition, their history and their values, and to support them in the daily implementation of the action plan developed together.
We help leaders and personalities make their communication a force for success. To this end, we analyze public opinion by carrying out studies. We help define the most effective messages for their priority targets. We reflect with them on how to improve their image.
We are also able to assist our clients on a daily basis in managing their relations with the press, improving their digital reputation and understanding the expectations of public authorities. The digital image of our customers is today one of the first interfaces with their future customers, it must be excellent.
The digital image of our clients is now one of the first interfaces with their future customers, and it must be excellent.
That's why we work with our clients on a daily basis to improve their digital reputation.
Thanks to an integrated studio we are also able to offer innovative editorial, video, photo, and audio formats to feed our clients' social networks, increase their digital presence and improve the engagement of their subscribers.
Speaking in the media is almost comparable to a combat sport. It requires real preparation.
To be able to transmit precisely the messages you desire, and to be a reliable and an appreciated contact for the media.
We are experts in media coverage and able to offer personalized support prior to any media appearance, and adapted to every format.
Likewise, before each media intervention, we carry out a briefing on the journalist and the media, as well as a dedicated preparation.
Thanks to more than ten years of experience in crisis management and communication, we help our clients make the right decisions and explain them when their reputation is at stake or when complex and sensitive operations are carried out (mergers and acquisitions, restructuring, etc.).
We are present on a daily basis alongside management and are available at any time to reflect on the appropriate strategy.
Finally, before crises occur, we offer our clients strategies, to anticipate and prepare in case they occur. Downstream, we can conduct seminars to optimize feedback and get the best out of them.
We give priority to supporting our clients over the long term in order to build a strategy with them, implement it and anticipate and manage possible crises.
We can also support our clients on shorter missions, particularly in the event of crises, complex operations (IBOs, mergers and acquisitions, restructuring, etc.) or short-term regulatory issues.
In both cases, we organize a weekly briefing and make ourselves available 24/7 according to the client's needs.
Gaspard is a graduate of Sciences Po Paris and ENA.
He was notably spokesman for the Mayor of Paris, Bertrand Delanoë, advisor to the Minister of Foreign Affairs, Laurent Fabius, and the President of the Republic, François Hollande.
As an expert in crisis management and communication, he has notably managed the 2015 Paris attaks, the Eurozone crisis, negotiations on Iran's nuclear program, military interventions in the Sahel, the Central African Republic, Syria and Iraq, and peace talks in Ukraine. Finally, he was part of the team in charge of negotiating the Paris Climate Agreements.
Since 2017, he has been advising business leaders, first within the 2017 agency, which he co-founded, now within the Gantzer agency.
Finally, Gaspard teaches at HEC Paris and Sciences Po Paris.
Philippine has a master's degree in Communication & Media. She has worked in various press departments of publishing houses, notably at Albin Michel for economic and political publications.
Graduated in history and communication at the IFP, Gwénaëlle has worked for executives and political figures as a freelancer and then in an agency. She has a great agility that allows her to quickly analyze the digital issues and to propose adapted strategies.
Graduated in law and public communication, Arthur worked for various law firms and the legal think-tank le Club des juristes.
Jeanne has a degree in history and a master's degree in public and influence communication. She has worked in the field of cultural communication and at Havas Paris. She has developed an expertise in press relations and public affairs.
Emma graduated from the University of Lille with a degree in Political Science and then joined ISCOM for a master's degree in political and influential communication. Passionate about video, she learnt editing in high school before completing her audiovisual training at ISCOM, complemented by skills in visual and graphic design. Emma masters software such as Final Cut Pro X, InDesign and Photoshop. She is in charge of the digital communication of the agency, taking care of our digital showcase; she masters perfectly the codes of social networks, from facebook to TikTok and Twitch.
Charles graduated in European and international affairs and in communication and marketing from the Sorbonne, HEC Paris and CELSA. He previously worked for the firm Vae Solis Communications and in the ministerial cabinet at the Ministry of Solidarity and Health.
Thaïs has a degree in journalism and political and institutional communication. She has worked for many editorial offices (Le Point, Vogue Paris) and communication departments in London, Milan and Paris (We Work, Dailymotion).
After graduating with a degree in private law from the University of Tours, Eve joined EFAP Paris to train in communication and media relations. After working for a communication and influence agency for business leaders and political figures, Eve was able to enrich her skills by joining the communication and press service of a department of the Ministry of the Economy.
After various experiences with art galleries and a master's degree in cultural management at KEDGE Business School, Marine has developed a solid competence in the production of graphic, photo and video content and in strategic consulting in this field. She has a flexible, creative and agile vision to produce content that is perfectly aligned with the client's specificity.
Elise Lalanne-Larrieu holds a master's degree in influence communication from the Catholic University of Lille. After working in a Parisian press agency, she specialized in influence communication and worked for a start-up promoting writing in sensitive professional spheres. Her expertise in influential and sensitive communication and her analytical sense make Élise a key member of the team in the implementation of communication strategies.
Graduated in public affairs from Sciences Po Paris, Clara spent part of her curriculum at the University of Toronto. She has worked for the « Centre national du cinéma et de l'image animée » and for the think-tank Terra Nova.